All 22 guides
Browse by Profession
What a strong personal website needs to do is different for a freelancer than for a lawyer, and different again for a musician. Find your field below for the specific section priorities, common mistakes, and recommended plan.
Job Seekers
A personal website recruiters can find in one search, built to survive applicant tracking systems your resume PDF won't. Starter plan, $99.
Starter plan
Freelancers
Stop losing clients to your Upwork profile fee. A personal website you own, built to show your work and close the deal. Growth plan, $299.
Growth plan
Consultants
A consulting site built to establish authority before the first call — your track record, your process, your point of view. Growth plan, $299.
Growth plan
Coaches
A coaching site built around trust and booking, not a bio page — your story, your method, a clear way to schedule a first call. Growth plan, $299.
Growth plan
Real Estate Agents
A real estate agent site separate from your brokerage's template page — your listings, your reviews, your name people remember. Growth plan, $299.
Growth plan
Photographers
A photography site built to let images breathe, organized by shoot type, with the licensing and booking info clients actually look for. Pro plan, $499.
Pro plan
Developers
A developer site that explains your projects in plain language a non-technical hiring manager can actually follow. Growth plan, $299.
Growth plan
Students & Recent Grads
You don't have a decade of work history — a personal website lets you lead with projects, coursework, and potential instead. Starter plan, $99.
Starter plan
Authors & Writers
An author site built around your books, your mailing list, and press — the three things a publisher or reader actually looks for. Growth plan, $299.
Growth plan
Artists
An artist site organized by body of work, with pricing, availability, and commission info clear — not buried in an Instagram bio link. Pro plan, $499.
Pro plan
Musicians
A musician site built around music, shows, and a mailing list you actually own — not rented reach on a platform's algorithm. Growth plan, $299.
Growth plan
Fitness Trainers
A trainer site built around your programs, your results, and a simple way to book — separate from your Instagram feed. Growth plan, $299.
Growth plan
Therapists & Counselors
A therapist site that makes it easy for a prospective client to find your specialty, your approach, and how to reach you. Growth plan, $299.
Growth plan
Lawyers
An attorney site built around your practice areas, case results (where permitted), and how a prospective client actually reaches you. Pro plan, $499.
Pro plan
Doctors & Healthcare Professionals
A physician or healthcare provider site built around your background, credentials, and how patients can reach or find you. Pro plan, $499.
Pro plan
Public Speakers
A speaker site built for the person actually booking you — your topics, past talks, and a media kit ready to send. Growth plan, $299.
Growth plan
YouTubers & Content Creators
A creator site that centralizes your channels, brand deals, and media info in one place you own, independent of any single platform. Pro plan, $499.
Pro plan
Nonprofit & Community Leaders
A site separate from your organization's page — your own story, your advocacy, and how funders or press can reach you directly. Growth plan, $299.
Growth plan
Small Business Owners
A personal site that puts a real face and story behind your business — the thing customers actually trust more than a logo. Growth plan, $299.
Growth plan
Teachers & Educators
A site for tutoring, curriculum work, speaking, or a career move beyond the classroom — your own professional presence. Starter plan, $99.
Starter plan
Designers
A design portfolio that's actually well-designed itself — the first thing a client or hiring manager judges before reading a word. Pro plan, $499.
Pro plan
Executives
An executive site built around thought leadership, board interest, and press — a presence a company bio page can't provide. Pro plan, $499.
Pro plan
Don't see your exact field? Most professions fit closely with one of the guides above — see how to find the closest match if you're between categories.